Lovable: In-App Domain Purchasing

Lovable

Lovable introduced the ability to search for, purchase, and connect custom domains directly within the platform, eliminating the need to use external registrars like Namecheap or GoDaddy. Powered by Stripe checkout, the feature automatically handles domain registration, DNS configuration, SSL setup, and WHOIS privacy for both root and www versions. Domains are managed at the workspace level, allowing them to be connected to different projects as needed. The feature is available on paid plans for Lovable Cloud projects.

Key Takeaways

  • No external registrar needed, as Lovable now lets users search, purchase, and connect domains without leaving the platform.
  • Stripe powers the checkout flow, with Lovable handling registration, DNS, SSL, and WHOIS privacy automatically after payment.
  • Domains are workspace-scoped, not tied to a single project, enabling reuse across different apps in the same team workspace.
  • WHOIS privacy is enabled by default for supported domain extensions, reducing exposure of personal contact information.
  • ICANN verification is automated when the registrant email matches the Lovable account, removing a common friction point in domain setup.
  • Available on paid plans only, continuing Lovable's pattern of reserving deployment and publishing features for Pro and Business subscribers.

In-App Domain Purchasing

Lovable now allows users to purchase and connect custom domains directly from the platform, completing a workflow that previously required coordinating across multiple external services. Before this change, launching a project on a branded URL meant deploying via a hosting provider, buying a domain separately from a registrar, and manually configuring DNS records β€” three distinct steps across three different products.

A Single Unified Flow

The new domain purchasing flow consolidates all of this into one experience inside Lovable. Users can search for available domains, complete a Stripe checkout, and Lovable takes care of the rest: registration, DNS record creation, SSL certificate provisioning, and configuration for both the root domain and the www subdomain. WHOIS privacy protection is also enabled automatically for supported domain extensions.

Workspace-Level Domain Management

Purchased domains belong to the workspace, not a single project. This means a team can acquire a portfolio of domains and connect them to different projects independently, without duplicating setup work or losing access when project ownership changes. Domain management is accessible from the workspace settings.

ICANN Verification Handling

Lovable handles ICANN registrant email verification automatically when the domain registration email matches the verified Lovable account email. For mismatches, a verification email is sent and must be confirmed within the required deadline to avoid domain suspension.

Pricing and Availability

In-app domain purchasing is available on paid Lovable plans for Cloud-hosted projects. Purchase prices and renewal rates are shown during checkout and within domain settings. The feature is part of Lovable's broader push to reduce the friction between building an application and putting it live on a real URL.